City Leaders Launch "LA for All" Campaign Against Hate

Posted on 05/26/2021
Commissioner Jessica Caloza at launch of LA for All campaign

On Wednesday, May 26th, Board of Public Works Commissioner Jessica Caloza joined City leaders and local artists for the launch of the "LA for All" campaign against hate. The City's first multilingual PSA campaign led by the Civil + Human Rights and Equity Department, as well as the Department of Cultural Affairs and Department of Public Works, will help efforts to raise awareness and share resources for reporting hate crimes and hate incidents. It is also designed to celebrate diversity, belonging and inclusion in Los Angeles.

"This campaign is about protecting and safeguarding the values Los Angeles holds most dear: belonging, inclusion, and community. Everyone has a role to play in ensuring our family, friends, and neighbors feel safe in our beautiful City,” said Public Works Commissioner Jessica Caloza and Co-Chair of the APAHM Committee. “Given the diversity of L.A., this also means making sure our resources are available in multiple languages. As an immigrant whose first language is not English, I feel so proud knowing LA for All will be accessible in over 12 languages and will reach our most vulnerable communities."

LA for All will be featured on bus shelters, LA Lights street light banners, DASH buses, libraries, LA Sanitation and Environment trucks, social media and on digital billboards in every terminal of LAX.

If you experience hate in our city, report it. Anyone who has seen or experienced a hate crime or incident can report anonymously to the LAPD at 1-877-ASK-LAPD, or reach a crisis care coordinator by calling  2-1-1, 3-1-1 or visiting more information at CivilAndHumanRights.LACity/LAforAll.

Download assets from the campaign.

Read the full press release from the Civil + Human Rights and Equity Department here.